June 2011

In this Tokyo-based episode the topic of business roadblocks and barriers is discussed.  Often times the speed of your success will be controlled by one or two barriers that you need to break through such as your refusal to delegate, your inability to focus, and your lack of clear definition of your customer avatar or niche.   (Download this Video MP4 Video)

 

 

Video Trancript/Summary: If you have studied self-improvement for long you have probably heard of the phrases “cutting your anchor” or “taking your foot off the brake.”  These analogies are used often because they are powerful in showing people in tangible ways how they are slowing down their own success.  Many people are trying to do one thing while holding onto a believe, relationship, or habit that is directly impeding their progress in that area.

If you don’t use a business coach, do not have an accountability business friend, and do not have a mastermind group that you belong to and participate in at least once a month you are for sure losing money and progress compared to your competitors in your niche.  You have to use at least one of those three types of collective mind tools or you will fall behind what you could accomplish. 

I hope you enjoyed this video and reminder about breaking through your business barriers.

Thanks for joining us, and I will see you again soon,

 

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How to Price Yourself As a Paid Speaker – Episode #39

by Richard Wilson on June 27, 2011

In this Singapore-based episode Richard suggests some methods you can use to price yourself as a paid speaker.  Every industry is different but if you are lost at what to charge these rules of thumb will guide you in the right direction.  (Download this Video MP4 Video)

 


Video Transcript/Summary: Many people speak for free their whole career without realizing that others speaking at the same events are getting their expenses paid, or are receiving a speaking fee to do so.  If you become well known in your industry you can often also ask for special favors like promotion of your sales materials to the audience or a free booth at the event.  These are things which otherwise would cost $3,000-$10,000+ to get. 

In the speaking world the more books you have sold, the more well known you are, the more of an audience drawer you can become, the more power you have in negotiating terms.  You have to get good at marketing yourself, having great content alone means nothing.  Check out our Authority Construction Zone here on CEOTraining.com for more details on this topic.

Thanks for joining us, and I will see you again soon,

 

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How to Get Paid $10,000 to Speak – Episode #38

by Richard Wilson on June 26, 2011

In this Singapore-based episode Richard provides his strategy and formula for earning $10,000 as a speaker. This is a method that Richard has used over a dozen times now to earn $10,000-$50,000+ in exchange for speaking for one full day.  It really does work very well.   (Download this Video MP4 Video)

 

 

Video Trancript/Summary: Many people speak at conferences but don’t know the mechanics behind getting paid to speak.  There are many ways to make money speaking including recording yourself speaking like I have above and selling a series of videos as a package, speaking at conferences, selling spaces in webinars a piece, holding private corporate training sessions, or holding your own full day training workshop. 

This video focuses on how to make $10,000 by speaking at your own live workshop or training seminar.  To do this you simply need to charge $497 per seat and get 20 professionals to attend. This is actually a lot easier than it sounds if you have done the hard work to build a blog, write a book, or produce a small series of videos in your industry.  Everything is iterative, once you have gained the knowledge to write a tiny blog post you can keep doing that until it adds up to a white paper, e-book, book, webinar, video series, and then live events. 

I have held dozens of live events now and the first time I did it I literally couldn’t eat the 3 hours before it started, I was very tense and scared of just flat out bombing it while on stage. Luckily that stress helped ensure that I was well prepared and that I delivered my best advice and it went very well.

If you liked this video, check out our entire Authority Building Section of CEOTraining.com as well.

Thanks for joining us, and I will see you again soon,

 

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In this Tokyo-based episode Richard provides hard-earned lessons on how to get clients with more money buying your products and services.  Long-term, your ability to attract and keep high-end clients in your sales funnels is critical to moving from surviving to thriving as a business owner.  (Download this Video MP4 Video)

 

 

Video Transcript/Summary: You should constantly be attracting more high end clients in your business.  We have been able to do this on our team by providing more complete service solutions to customers, more business to business offerings, live training workshops, and more packaged product deals. 

One of my best friends runs a photography business, he said that he has lunch with someone last week that charges $25,000 per wedding he shoots. Every year he would raise his prices by 20-30% and people kept accepting the price hikes based on his portfolio of work and expeirence. 

Revenue really doesn’t matter as much as profits in business. As a CEO this can be hard to remember as many of us aim for a “6 figure business” or that magical $1M a year revenue mark.  But just think, if you sold $1M in products to 1,000 customers and had 1,000 delivery and customer service issues to address would you be happy with a $25k profit? No.  Will that happen to you? Hopefully not, but by constantly raising your margins you can assure it never does.

Thanks for joining us, and I will see you again soon,

 

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High Level Business Goals – Episode #36

by Richard Wilson on June 24, 2011

In this Singapore-based episode Richard provides advice on the importance and power of high level business goals.  Having the right goals in place is important, and reviewing them often to make sure your energy is being invested towards these goals every day is even more important. Watch this video to learn more. (Download this Video MP4 Video)

Big Upfront Warning: The background music in the restaurant where this video was recorded on top of this casino is very loud so there is a nice sound track in this training module…sorry!

 

Video Transcript/Summary: This video is all about aiming for the sky so you hit the barn at least rather than aiming for the barn and possibly hitting the mud.  In business and life it is best to consider what we could do in 1, 3 or 5 years and strive for very challenging goals that push us to learn more, work faster, and become a better version of ourselves. 

This sounds great to everyone but a waste of time to most I would guess who want hard and fast rules for making more money in their business.  Those videos can be found on our website too, but without the right approach and strategy they will not be worth much.

Thanks for joining us, and I will see you again soon,

 

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Negotiation Tips for Business Owners – Episode #35

by Richard Wilson on June 23, 2011

In this Singapore-based episode Richard provides his best advice on how to negotiate more effectively.   While everything suggested has been used and works well, most of this knowledge originally came from Harvard Business Review articles and courses on negotiation at the University of Portland and psychology class from within the Harvard University’s ALM program.  (Download this Video MP4 Video)

 

 

Video Transcript/Summary: It is critical that you know the very basics of negotiation so you can call the bluffs of others and not overpay for every asset your business needs to grow including employees, domain names, office space, consultants, etc. 

For example, I just closed on buying the brand of a small competitor who claimed they were making $25,000/month in their business with this certain asset that I wanted to buy. I acted genuinely surprised (as I truly) was and the another business owner chimed in that it actually wasn’t producing much revenue for them but they would sell it for $35,000.  I offered them $8,000 and they countered with $15,000. I then showed them a comparable asset I had purchased for $10,000 and they settled at $9,500.   This is exciting for us because it is an asset that will really boost our profits by potentially $1,000/month. 

I am not even close to being an expert on negotiation but during that negotiation I used tactics such as golden silence, showing third party proof of similar transactions, using figures and data to backup my claims, and positioning tactics.  I made it obvious that we could move on with our business without this asset without insulting them in the process.  I hope this shows you why negotiation is so important as a business owner or CEO.   I am willing to bet that my knowledge of negotiation saved me at least $1,000 on that transaction alone so I hope this advice will help you make or save at least $1,000 very soon as well.

Thanks for joining us, and I will see you again soon,

 

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In this Singapore-based episode Richard provides a magical formula for out-performing your peers, having more energy, being more happy, making more money, and living longer.  Balance. (Download this Video MP4 Video)

 

 

Video Transcript/Summary: This video is as much a message to myself as it is to you.  To thrive as a business owner long-term you have to not get burned out, you have to enjoy what you are doing and be passionate about it.  To be successful you have to work hard, be tenacious, not give up easily, and always expand your breadth of training but you always have to be careful not to get burnt out. 

I have wanted to run and own a business my whole life and I see so many opportunities out there it is hard for me not to work over time every week, I love working on my business and I know you may feel the same way.  That is fine, but I’m sure you also love other things that can be relaxing, enjoyable, and healthy which will help balance, re-energize you, and help you become even more focused and powerful while you are working.

Thanks for joining us, and I will see you again soon,

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The Vegas / Singapore Business Model – Episode #33

by Richard Wilson on June 21, 2011

In this Singapore-based episode Richard talks about how Las Vegas and Singapore make it easy to enter their sales funnel as a tourist and as a result dominate their local region for tourism traffic.  He then applies these lessons to running your own business to give you a new perspective on how you build out your sales funnels. (Download this Video in MP4 Format)


Video Transcript/Summary: Coming soon…

Thanks for joining us, and I will see you again soon,

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The Little India Strategy to Marketing – Episode #32

by Richard Wilson on June 20, 2011

In this Singapore-based episode Richard Wilson discusses the Little India Strategy for marketing providing a few tips on what to do and not to do while running the marketing campaigns for your business.  (Download this Video in MP4 Format)


Video Transcript/Summary: Coming soon…

Thanks for joining us, and I will see you again soon,

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In this Singapore-based episode Richard talks about how you can unleash a killer plague of marketing upon your industry which sucks prospects into your sales funnel dozens of time per day.  These tactics work because they position your firm as the most established and entrenched within your niche which makes prospects believe they have to at least see what you are all about. (Download this Video in MP4 Format)


Video Transcript/Summary: Coming soon…

Thanks for joining us, and I will see you again soon,

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