December 2013

Become an Industry Expert | Episode #258

by Richard Wilson on December 27, 2013

rsz_img_2031b-285x100The following is an hour long podcast Richard did with Yo Pro Wealth on becoming an industry expert.  In this podcast Richard shares his success stories, lessons learned the hard way, and his definition of success.  This podcast provides in-depth examples of the business model Richard has used to create a $1M+ a year business that continues to grow its brand while producing revenue and consistent profits. (Download this Podcast)

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Ubiquitus Marketing – Episode #257

by Richard Wilson on December 22, 2013

This short video focuses on the ideas of Ubiquitus Marketing and how by being everywhere in your industry you can attract clients faster than those who just write books, write blog posts, or focus on video content. By being everywhere you attract all types of clients and at different points in their homework or career in your industry.

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The Art of Ignoring Others – Episode #256

by Richard Wilson on December 22, 2013

This post was inspired by Tim Ferris and is about how many times, in fact, most times as a CEO you have to ignore everyone around you and go with your gut. Your insight and gut will be right more often than your families, friends, critics, competition, or even your own team.

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SEO Horse Race Video 1 of 3 – Episode #255

by Richard Wilson on December 22, 2013

Every business can benefit from search engine optimization (SEO), but many high-level service companies and some product companies have no sophsticated way to engage their entire company in dominatin their industry with many rankings within search results that qualified potential clients are using.

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Prolific Marketing – Episode #254

by Richard Wilson on December 22, 2013

Prolific marketing is a marketing strategy which is focused on producing educational marketing at a pace that your competitors can’t match, as most professionals don’t even write a single helpful article for their industry each year. By keeping up the pace over a few years you can rise above everyone else in your industry and be one of the top leaders of a space even with 1/5th the experience of your competition.

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Positioning in a Competitive Industry – Episode #253

by Richard Wilson on December 22, 2013

This short video provides some insights on positioning your product, service, or yourself.

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Getting Nice & Ruthless – Episode #252

by Richard Wilson on December 22, 2013

Many CEOs are not able to be ruthless and direct when they need to be, this is one challenge Richard talks about from Europe in this short video that I’m sure many of you can relate to.

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Most people don’t like to hustle, to work long hours, to constantly be laser-focused on dominating your niche industry.  If you can dedicate yourself long-term to an industry and dive in further than your competition is willing to do.

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Do it With a Headache – Episode #250

by Richard Wilson on December 22, 2013

The following video was recorded by Richard Wilson recently while in Europe, and it is about how in business you many times have to press forward no matter what, even if you don’t feel inspired or energetic at the moment.

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