Building Customer Loyalty – Episode #177

by Richard Wilson on August 24, 2011

The following video is borrowed from our platform and was originally recorded for our sales training program.  Being able to successfully build customer loyalty is a mark of a great business.  In this video, we provide you with some tips for building customer loyalty.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Customer loyalty is used to describe the behavior of repeat customers, as well as those who offer good ratings, reviews or testimonials.  
  2. Rewards programs can be a good way to boost customer loyalty.  
  3. Excellent customer service is key to customer loyalty.
  4. Keeping your promises is another crucial aspect to building customer loyalty.  

It is really crucial that you work hard to build customer loyalty for your business.  While it’s great to focus on finding new clients, it’s also very important that you work to keep the ones you have and hopefully they will eventually serve as ambassadors for your brand.            

Thanks for joining us, and I will see you again soon,

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