Business Development 101 – Episode #185

by Richard Wilson on August 26, 2011

The following video is borrowed from our platform and was originally recorded for our business development training program.  In this video, we will cover the fundamentals of business development 101 and several techniques and best practices.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1.  Business development is a combination of strategic analysis, marketing, and sales; an ongoing process a company should frequently partake in.  
  2. Assessment of marketing opportunities and target markets.
  3. Intelligence gathering on customers and competitors.
  4. Generating leads for possible sales.
  5. Advising on, drafting and enforcing sales policies and processes.
  6. Follow-up sales activities.
  7. Formal proposal or presentation management and writing.
  8. Pitch and presentation rehearsals.
  9. Business model design.  

I hope that these techniques, tips and strategies have given you a better understanding of business development 101.


Thanks for joining us, and I will see you again soon,

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