Crafting Your Business Owner Benefits – Episode #6

by Richard Wilson on December 8, 2010

Richard Wilson talks about how you can craft your own custom set of business owner benefits so that you naturally receive the assets and experience that you value most.  Most business owners burn out or never make it past $100k a year in profits, part of that is due to not being focused enough on the long-term prospects and benefits of running the business. This video provides a few examples of how this works as a business owner and an exercise that you should complete today to help you uncover some hidden business assets that you may have overlooked. (Download this MP4 Video)

Video Transcript/Summary: While almost every experienced business owner worries about employee loyalty and invests time and energy into making sure their employees stick around long-term most don’t think about their own loyalty.  In other words, most CEO’s under-invest in making sure their business will be something that they can sustainably focus on for years to come.

This is a very important part of running a business because almost all CEOs have more ideas than they have time, and most businesses need more than 40 hours of attention per week to keep growing at a rapid pace.  This means that most business owners will get burnt out or distracted within 18-48 months of launching a new venture, even if it is profitable.  To solve this problem think about how you can

  • Add an assistant to delegate some work
  • Work in exercise or breaks during the day,
  • Get trained or mentored by your industry hero
  • Work out of a hotel from time-to-time in exotic or fun locations such as Fiji, Mexico, Las Vegas, Luxembourg or Brazil

Do what is needed to create the custom job benefits you would desire if (God forbid) you did have to go back to only working full time for someone else.

Thanks for joining us, and I will see you again soon,

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