How to Create a Fat Value Proposition For Your Clients – Episode #51

by Richard Wilson on July 11, 2011

In this episode recorded in Nice, France Richard Wilson shares some strategies that he uses to create a fat value proposition for his clients.  Many times getting this right can mean the difference between being a top tier competitor or leader in your field instead of an also-ran or straggler that is barely turning a profit. (Download this Video in MP4 Format)



Video Transcript/Summary: This video provides a strategy you can use to deliver more value to your customers.  In the end all of your word of mouth sales, your refund levels, and your repeat sales are going to be driven by your ability to deliver a fat value proposition to your clients.

If you nail this idea in your business you can mess up many other things and still do very well in business.

Thanks for joining us, and I will see you again soon,

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