Google Alerts Business Development – Episode #117

by Richard Wilson on August 2, 2011

The following video is borrowed from our platform and was originally recorded for our business development training program.  Google provides some of the best tools for internet marketing.  In this video, I will explain one such tool, Google Alerts.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Google Alerts is a must-have for marketing professionals and business owners working in a competitive niche.  
  2. Google Alerts provides you with an e-mail alert for a specific keyword or phrase.
  3. You can set the alert frequency; I recommend once a day for really competitive areas.  
  4. Google Alerts allows you to keep track of your competitors and trends in a specific market. 
  5. Alerts give you updates on videos, press releases, blog posts, and any other publication.  
  6. You can also track any mentions of your own brand.  
I hope that this video has given you an understanding of how Google Alerts can help your business development activities.  

Thanks for joining us, and I will see you again soon,

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