How to Reverse Sales Pressure – Episode #101

by Richard Wilson on August 5, 2011

The following video is borrowed from our platform and was originally recorded for our sales training program.   Pressure is a fundamental aspect of sales–there can be pressure to make a sale, pressure from your boss or pressure from the prospect.  If you are under a lot of pressure you will tend to project that on the prospect and you will be less likely to make the sale because people do not like to be under a ton of pressure to buy from you.  In this video, I tell you how you can reverse sales pressure and make more effective, less high-pressure sales.

Video Transcript/Summary: The strategies and tips provided within this video module include:

  1. If you are too desperate or apply too much pressure in your sales call you will drive away the prospect.
  2. Try to strike the right balance between giving the prospect enough space while also keeping them interested in the product.
  3. Make sure that you present yourself as someone with limited time because you are so active and always working on something.
  4. Be sure to schedule specific times to meet with the person so that the person respects your time and understands you are not always available for them 100% for the littlest thing.
  5. Become an expert in your niche so that you can reverse that sales pressure and the client really wants to work with you instead.

Making sales calls can be very stressful and often unsuccessful if you do any sales call preparation.  By preparing for these big calls you will feel more confident and be far more likely to have a successful sales call. 

Thanks for joining us, and I will see you again soon,

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