Internet Marketing Commitment – Episode #198

by Richard Wilson on August 29, 2011

The following video is borrowed from our BusinessTraining.com platform and was originally recorded for our internet marketing training program.   The psychological principle of commitment can improve your internet marketing efforts.  In this video, I explain how you the commitment principle can help improve your internet marketing efforts.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Commitment is a psychological principle that if you someone starts on a path they are very likely to continue on that path rather than pursue an alternative later.
  2. You can introduce your business to prospects while also providing them with valuable content with an e-book, especially a free e-book.
  3. An e-book will make it more likely that the reader will work with you in the future.
  4. Use a sales funnel starting with a low cost product or free product and escalating to higher-cost, higher-quality products and services.  These layers of the sales funnel is a great way to leverage the power of commitment. 
  5. Consider creating a membership website.  
I hope that this video helps you apply the principle of commitment and consistency in your internet marketing and in your own business.  I have found in my own business that we can achieve great results by leveraging the power of commitment.

Thanks for joining us, and I will see you again soon,

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