Internet Marketing Reciprocation – Episode #199

by Richard Wilson on August 29, 2011

The following video is borrowed from our platform and was originally recorded for our internet marketing training program.   The psychological principle of reciprocation is something I learned by studying Robert Cialdini and influence and persuasion.  In this video, I explain how you can apply this principle to your internet marketing.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Reciprocation is a psychological principle that shows that if you give someone something they will want to give you something in return.
  2. Look at how you get leads now and try to implement reciprocation into all of these activities.  
  3. Give away a tip or something of value in your sales page.  
  4. Another way to enact reciprocation is to give away an e-book or an e-course.
  5. Try moving the free line.  
  6. Use auto-follow email responders like Aweber.  
I hope that this video has explained how reciprocation can make your internet marketing more effective.  

Thanks for joining us, and I will see you again soon,

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