Public Relations Customer Service – Episode #146

by Richard Wilson on August 16, 2011

The following video is borrowed from our platform and was originally recorded for our public relations training program.  There is often a blurry line separating public relations and customer service.  In this video, you will hear some reasons that public relations and customer service can be one in the same.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Public relations can serve as a customer service tactic and vice versa.
  2. Improve your customer service with public relations by listening, responding and then reacting.
  3. You should care about customer service in your public relations because you can treat every interaction as an opportunity to perform excellent customer service.  
  4. The first step is to open up your lines of communication

Public relations and customer service are often separated by business managers because they want to keep those two areas distinct; however, this video illustrates the value in combining aspects of public relations and customer service to make each part of your business stronger.  

Thanks for joining us, and I will see you again soon,

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