business management advice

The following video is borrowed from our BusinessTraining.com platform and was originally recorded for our business management training program.  I have researched the psychology of influence and persuasion for the past several years and the “liking” principle is an often overlooked concept in business.  In this video, I explain how you can use the psychological principle of liking to be a better business manager.

Video Transcript/Summary: The strategies and tips provided within this video module include:

  1. Liking is the psychological principle that if you are a business manager and you are trying to get a project accomplished, the people around you will be more influenced by you if they see you as similar to themselves, if they like you, and if they think you are friendly.
  2. This is something that is very often overlooked by business managers. 
  3. One way to employ this psychological principle is to find common ground and personal similarities with the people that you work with and use those similarities to connect with your employees and superiors on a personal level.
  4. Another way to use liking is to mentor someone on your team.  This will help you connect with your staff as a business manager and develop that person’s skills while becoming more friendly with your team.
  5. Lastly, you can try to see any problems, issues or conflicts from the perspective of the people you are managing. 

I have found that by taking concrete steps to employ the liking principle, I have fostered a better relationship with my team and created a more enjoyable workplace.  I highly recommend that you look for ways to use the liking principle in your own business. 

Thanks for joining us, and I will see you again soon,

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Business Management Psychology – Episode #71

by Richard Wilson on July 28, 2011

The following video is borrowed from our BusinessTraining.com platform and was originally recorded for our business management training program.  In this video, I talk about leveraging the power of reciprocation in business management.  I explain what this psychological principle is and how it can really help in managing your business.

Video Transcript/Summary: The strategies and tips provided within this video module include:

  1. Reciprocation is the influence law that when you give someone something they will want to pay you back in some way.
  2. There are many ways to utilize reciprocation in business management.
  3. One way to do this is through the people who you are managing.  There may be various conflicts regarding your employees and you can use reciprocation to better manage these individuals.  You can use this strategy when assigning work, negotiating paid leave/sick days and other areas; then, your employee will reciprocate with positive performance, a good review to your superiors, and other great results. 
  4. Another way to use reciprocation is to gain the respect of your boss, your superior or business partner.  For example, you can take the initiative to document your processes or some other way of providing value first without demanding something in return.
  5. If you make a habit of providing value first, then you will find others reciprocating and helping your business grow.

Reciprocation is a very important psychological principle and I have found that it can be very helpful in motivating and managing employees, developing strong business partnerships and gaining recognition as a business leader.

Thanks for joining us, and I will see you again soon,

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Business Management 101 – Episode #70

by Richard Wilson on July 28, 2011

The following video is borrowed from our BusinessTraining.com platform and was originally recorded for our business management training program.  In this video, we provide a basic introduction to management.  Management 101 topics covered in this video include: basic management functions;  managerial roles; and being an effective manager.


Video Transcript/Summary: The strategies and tips provided within this video module include:

  1. Management can be defined as the process of coordinating people and other resources to achieve the goals of an organization.
  2. A manager is responsible for completing many tasks, but there are four basic management functions: planning; organizing; leading and motivating; and controlling.
  3. There are a number of roles that a manager must play, however, we can group these roles into three main categories: decision roles; interpersonal roles; and information roles.
  4. Being an effective and successful manager requires competence in the following areas: interpersonal skills; technical skills; and conceptual skills.

I know that for many of you this video may have only been review, but I find that it is helpful to reexamine business management 101.  This allows me to ensure that I am fulfilling my responsibilities as a manager and being the best manager that I can be for my company.  I hope this was helpful to you, as well.

Thanks for joining us, and I will see you again soon,

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