using media

Mastering Media Channels – Episode #240

by Richard Wilson on September 29, 2011

In the following video, Richard Wilson covers a critical concept: mastering your media.  Here, Richard talks about how you can move past your competitors and gain more exposure than they do, thereby capturing more profits.

Video Transcript/SummaryThe strategies and tips provided within this video module include:

  1. Mastering your media refers to what three or four ways that you can most efficiently gather and reach customers and what ways you can use the media to achieve those goals.
  2. Break up the media that you and your competitors use:
  3. Online and Google Adwords
  4. Telecommunications
  5. Written publications
  6. Focus on how you can dominate each of these niches.

Mastering media channels is a great way to reach your customers and outdo your competitors.  Once you’ve mastered your media channels you will be able to reach more clients, gain more exposure and boost the profits for your business.

Thanks for joining us, and I will see you again soon,


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